Why us
We see what others miss.
Because we look deeper.
To understand what is driving behaviour.
And uniting diverse perspectives through uncovering shared motivations
To fuel innovation and build long-term business value.
Longevity is innovation's new frontier.
With people living longer than ever before, we are witnessing new life stages, needs and a myriad of opportunities. But businesses and brands often do not know where to start.
As people & innovation experts - we bridge the gap between these seismic demographic shifts and the value this could create for your business.
Collective intelligence. Powerful perspectives. Limitless possibilities.
OUR APPROACH
Our approach is built on three core beliefs
Deep innovation starts with human understanding.
The best solutions emerge when different perspectives collide.
True transformation starts from the inside.
Working with us, you will:
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Uncover hidden assumptions limiting your growth
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Identify emerging opportunities in the longevity economy
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Transform your business model to thrive in this new reality
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Build innovation capabilities that scale with changing demographics.
The businesses leading tomorrow are fundamentally reimagining how they create and capture value in a society where people live, work, and contribute longer than ever before.
OUR SERVICES
Our focus is on the power of people to help fuel the longevity of your business. To do this we offer the following services.
Workplace
Cohesion & Culture
Facilitating team alignment and internal culture creation
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Develop workplace strategies that unite disparate motivations
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Break down silos to spark genuine innovation
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Build bridges across generations to enhance productivity.
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Capture and transferring vital organisational knowledge
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Create cultures where diverse perspectives drive success
Innovation
Fueling brand, Service & Customer Engagement
Innovation is often hampered by not having access to the right people with the money to spend.
The Platinum Think Tank - a carefully curated group of creative, brilliant, and engaged people 45+ to:
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Be strategic partners in your innovation journey
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Share unique expertise and perspective
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Engage collaboratively in solving complex business challenges
Our Platinum Think Tankers are 100% committed to driving meaningful change through action - not words
Community
Feeding community curiosity
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Quarterly insight sessions exploring emerging consumer/cultural trends
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Strategic workshops on multi-generational value creation
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Round table discussions on how to make a multi-generational society work best
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Thought leadership on the future of work and life - available for speaking engagements, podcasts etc
We began with a mission to champion the voice of women 45+ and the enormous opportunity they represent. But the deeper we went, the clearer it became - there is so much more too it. This isn't just about visibility. It’s about a seismic shift in the needs of all people - today and tomorrow - who are living and working much longer - and helping businesses thrive in this new reality.
Our 25 years of mastering the art of understanding human behaviour through deep qualitative research, has helped global brands innovate and grow by mastering the art of uniting diverse audiences. Now we are using this same skill to connect businesses to their greatest opportunity: the longevity revolution.
We prepare companies for a future in which longevity is not just about aging—it's about unleashing human potential at every life stage.
ABOUT US
CONTACT
Interested how the power of people can fuel your business longevity?
Interested in joining our Platinum Think Tank?
Contact us
directly
Lot
T: +64 (0)21 895 560
Sasha
T: +64 (0)27 408 8628